by Marina Holthaus, Nov 24, 2020

Rumoring rumors – Stop the rumors!

Rumoring rumors – Schluss mit den Gerüchten!

The rumor mill is churning. We're currently receiving sad inquiries about whether we—as UND GRETEL—really didn't survive the coronavirus. So, it seems there's a rumor circulating that we're no longer around...

In bright colors and with absolute liability, we're performing even during the coronavirus pandemic and, of course, we're still here for you! We as a team and all our UND GRETEL favorites are living proof . We're still here—and we're doing better than ever! Because instead of closing our doors, they're wide open. We're growing and looking forward to welcoming great new colleagues and talented people who share our love for people, the environment, and makeup.

Become part of our team

The new chapters in the AND GRETEL fairy tale

We wrote the first pages of our fairytale exclusively with hand-picked partners in a select niche segment. This was and continues to be an incredibly valuable collaboration for us, for which we are very grateful. Together, we have allowed UND GRETEL to grow and opened a new chapter in natural cosmetics.

At the beginning of 2020 , we took the plunge and strategically repositioned ourselves, as we were a complete late bloomer when it came to shaping our own online world. This year, however, the time had finally come. We brought new expertise on board, strengthening and expanding the team.

Meet our team

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And what can we say: We are simply overwhelmed by your growing love for our products.

So we are happy every month, every week, heck, every day and even every hour that we can win more and more cosmetic lovers for our high-end make-up.

And we would like to proudly say: Our new chapter has only just begun!

We want to continue to win over make-up fans worldwide for our natural and sustainable product line made up of many favorites and show that natural cosmetics have absolutely nothing to do with compromiseson the contrary .

define your own kind of beauty everyday

...is our guiding principle for our UND GRETEL product development – heart-made in Berlin. After five years of focusing on pure makeup products, our REINE, the Natural Deep Cleansing Oil , is the first step in our holistic approach to natural and sustainable beauty.

As you can read, we plan to write many more chapters . We're not running out of ideas. And neither are we running out of funding. What we're especially proud of: We're profitable! That sets us apart from most startups. When we fundraise, it's not to secure our existence, but to grow faster!

Because in the future, we want to dedicate ourselves holistically to the topic of natural and sustainable beauty and spread this message to the world. And if there ever comes to an end, it will only be a happy ending—we are convinced of that. In this spirit:

Happy & beautiful shopping!