ABOUT


Born and raised in Berlin, UND GRETEL has stood for maximum certified natural cosmetics that meet the highest standards since 2015:
PURE PROFESSIONAL PERFORMANCE.
BEAUTIFUL EVER AFTER
Selected natural ingredients, luxurious pigments with HD luminosity and intelligently composed, mostly vegan textures: UND GRETEL is not writing fairy tales, but has revolutionized the world of cosmetics as a leading organic color cosmetic brand.

BERLIN BASED & FEMALE FOUNDED
Christina Roth, international makeup artist & creative mind and marketing expert Stephanie Dettmann: UND GRETEL was developed by two women as the first serious alternative to conventional high-end cosmetics. For them, sustainability was never a luxury, but rather the only alternative and without limits. UND GRETEL is the rebel for a better world in which inner and outer beauty exists regardless of appearance, identity, or age.

LESS WASTE. MORE BEAUTY.
For us, luxury doesn't begin with excess—it begins with reduction. That's why our products are designed to be sustainable: We're converting our core product range to refillable concepts, and with each of these products, we're making a statement against the throwaway mentality.

UND GRETEL combines maximum natural cosmetics certification with professional performance. All products are strictly controlled and bear seals such as the BDIH standard, COSMOS NATURAL, or COSMOS ORGANIC – the highest international certification for organic cosmetics. Furthermore, our entire range is cruelty-free and PETA APPROVED.

Eyeshadow with a shimmer that speaks of a happy ending. A compelling lip color with lasting radiance. Mascara that embraces a thrilling look as much as nature itself. Skincare highly charged by plant power.

Avant-garde & Vision
Makeup with a mission & skincare, highly charged by nature. UND GRETEL is the avant-garde of uncompromisingly natural, cruelty-free performance cosmetics.

CARE.
COMMITMENT.
CONNECTION.



BERLIN BEAUTY OF TOMORROW
UND GRETEL is the rebel for a better world, for the faces of the people of tomorrow – beyond gender boundaries, age and skin color.