- Very popular as soft contouring
Our Refillable Cream Color Pot not only looks beautiful—it also contributes to a more conscious beauty experience. Thanks to the practical magnetic system, you can easily swap it out or replace it when you've used up your colors. Because for us, luxury doesn't begin with excess—it begins with reduction.
WHERE TO USE
Wondering how to use Cream Color Pots to achieve the best results? No problem: Makeup artist Elouisa shows you how versatile and easy it is to use this multi-use miracle!
Skin-loving Cream Color Pot
VARWE – a nourishing cream color
UND GRETEL's inventing enchanting makeup has long been part of natural cosmetics history. And the Berlin brand is constantly writing new chapters. Its story revolves around wonderfully nuanced pots of color, whose creamy contents function like a sesame seed for the most uncomplicated blush makeup ever. Drum roll and curtain up: Introducing the VARWE CREAM COLOR by UND GRETEL for eyes, cheeks, and lips. These cream blushes are the ultimate makeup multitaskers. They serve as both lip and cheek color and are suitable for every skin tone. A blush makeup that's easy-going and also impresses with a refill sustainability bonus. With the new VARWE CREAM COLOR – formulated vegan and gluten-free, as well as COSMOS ORGANIC-certified – an intensely pigmented, vegan cream blush comes into play to add nuance to every face and showcase it in the best light! Simply put your favorite color in the chic black refill metal tin in your handbag and you'll be ready for the next magic makeup adventure, no matter the occasion.
Best of all: Skincare is included, of course! Simple makeup that's more than just a single use and always skin-loving has been at the core of UND GRETEL's philosophy since its founding. And the Berlin-based Organic Rebels prove once again that skin- and environmentally friendly makeup can be so much easier without having to forgo professional results. VARWE, as in all UND GRETEL makeup products, contains only the highest quality certified, skin- and environmentally friendly ingredients, in addition to plant-based color pigments. The nourishing component of every VARWE CREAM COLOR shade is primarily provided by active ingredients from organically grown argan oil, castor oil, and jojoba oil, as well as vitamin E as a regenerative antioxidant. The oils and plant waxes support moisture supply, promote healthy cell function, and give the skin a welcome youthful boost. While jojoba oil also increases skin elasticity, mineral-rich argan oil with its many unsaturated fatty acids prevents the skin from drying out and stabilizes its natural acid mantle.
Blush Tint for every skin tone
Eyelids, cheeks, or lips: Each velvety CREAM COLOR adds a touch of color to any look, making it easy to apply and easy to blend. For the first shades of the smooth Cheek Tint, we chose three very classic, tried-and-tested earth tones. Just as their names suggest, VARWE TEDDY serves up a caramel brown, VARWE FOXY BROWN adds elegant terracotta nuances to the eyes, lips, and cheeks, and VARWE COOL MUD fulfills the understandable desire to accentuate lighter skin tones with a powdery, cool rosewood tone. While none of the CREAM COLORS are technically liquid blushes, they are absolutely creamy enough for uncomplicated application and blending with the finger. At the same time, the Cheek Tints are so highly pigmented that the desired accentuations last a convincingly long time.
In collaboration with other UND GRETEL make-up masters, we recommend using the professional EYE BLENDING BRUSH no. 5 instead of fingers for gentle blending on the eyelid, and the BLUSH & CONTOURING BRUSH no. 3 cream blush brush to contour the cheek area with the VARWE shade of your choice. To highlight the lips, VARWE CREAM COLOR can be lightly dabbed on and blended. For more perfection, we recommend a contour pencil in a matching color from the LUSTEC 2-in-1 lip liner range, as well as the LIP BRUSH no. 7 .
7 Benefits of Cream Blush
Compared to powder blush, a creamy blush offers versatile advantages. Its unique properties make it a preferred choice for makeup enthusiasts and professionals.
- Natural glow : The creamy texture of a cream blush like VARWE blends seamlessly into the skin, creating a fresh, morning-fresh look. This is especially beneficial for dry or aging skin. While powder blush quickly settles into wrinkles, highlighting them and mattifying them, cream blush gives the skin a natural glow.
- Easy application : Thanks to its smooth consistency, cream blush is very easy to apply and blend. It can be applied delicately with your fingers, a clean brush, or a special makeup sponge. This allows for precise control and adjustment of the color gradients as needed.
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Moisturizing : VARWE CREAM COLOR also impresses with its hydrating ingredients. The finest organic plant oils and waxes protect the skin from drying out with a moisture boost and ensure a particularly pleasant feel – all day long.
- Versatility : Each cream blush can enhance more than just the cheek area. Because it's formulated with such skin-friendly ingredients in mind, VARWE can be safely used on cheeks, lips, and even eyelids. A nice side effect: its multi-use properties make the Cheek Tint the No. 1 makeup choice for on-the-go… and for die-hard minimalists.
- Long-lasting effect : Thanks to its smooth formula, cream blush often blends more deeply with the skin than powder blush. It fades less quickly and retains its color intensity for hours, which is especially beneficial in summer or more humid climates.
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Ideal for all skin types : While powder blush can quickly make older and dry skin look unflattering, cream blush is suitable for all skin types. It doesn't emphasize dry patches and can even look good on oily skin when set properly.
- Intense color payoff : A creamy cheek tint like VARWE makes it easier to build up a look thanks to its more intense color payoff, achieving more subtle or bold results depending on the occasion and mood.
Creamy cheek tint is a go-to for many makeup looks thanks to its natural radiance, ease of use, and versatile properties. It offers aesthetic benefits, additionally nourishes the skin, and provides long-lasting freshness to the face.
A cosmetic basic with deep roots
By the way, cream rouge has come a long way as the heart of makeup. To be more precise: There are approximately 5,000 years between UND GRETEL's maximally organic-certified, skin-healthy formulations of VARWE CREAM COLOR and a historically documented, simple paste made of fat and red ochre from the Nile. Long before our era, cheeks were meant to look rosier than human genetics intended. In early Egyptian times, men and women painted rouge on their cheeks and lips as a beauty enhancer, expressing both their status and health. The makeup practice symbolized vitality and was associated with Hathor, a sky goddess of death, joy, and love. In ancient Greece and Rome, it was crushed mulberries, strawberries, and beet juice that women in particular used to make liquid rouge, enabling a more youthful facial flush. All beautifully natural ingredients—although the longevity of the look left a lot to be desired.
During the Renaissance and up until the 18th century, blush had long been an integral part of the Western beauty routine, with the nobility in particular dabbing it onto their modern, pale-faced skin. The 19th century saw only a brief shift toward more subtle, natural beauty standards: Victorian women preferred a more understated look—pinching their cheeks was enough to achieve the blush effect without any aids. At the same time, however, the commercialization of cosmetics began, including the first ready-made blush products. The 20th century finally revolutionized blush with the introduction of new formulations and packaging. Cream, powder, and gel blushers evolved; there was finally more choice, and application methods became more diverse and easier. Flourishing brands played a crucial role in popularizing blush and making it accessible to a wider public.
The Chameleon Cream Blush continually adapts to new ideas, changing fashions, and cultural norms. Massive innovations in cosmetic science have long since resulted in a flood of formulations, textures, shades, and finishes. This means every skin tone, every age, and every preference is equally catered to.